We built this for ourselves first. Then we opened it up.
We were running operating businesses — a multi-site healthcare platform, hotel development under Marriott and IHG flags — without a dedicated AI function. The software vendors sold point solutions. The consultants sold 12-month engagements at prices that made no sense. So we built our own AI operating layer: custom agents for the workflows that were breaking our rhythm. It worked. Then we started offering it to companies that looked like us — owner-led, systems-dependent, too complex for self-service software and too small to justify a $500K transformation project.
Between us, we've led $40M+ in transformation programs at PwC and Deloitte — 30-person global teams, multi-year Salesforce roadmaps for Fortune 500 consumer markets companies. We know what those projects look like from the inside. Most companies don't need one. They need one working automation and a dashboard that actually tells them what's happening. That's what we build.
You should own the engine that runs your business.
Own, don't rent
Software you own is an asset. Software you rent is a tax that never stops — and you keep nothing.
Outcomes, not pilots
We don't get paid to experiment on you. We get paid when an agent is live and producing work.
Senior delivery
An onshore + offshore model that gives you serious engineering without enterprise-agency rates.
Operators who've shipped, not slideware.
- Decade at PwC and Deloitte — $40M+ AI and CRM programs for Fortune 500 consumer companies
- Led 30-person global delivery teams across multi-year technology transformations
- Left consulting to run operating businesses — healthcare and hospitality — where these systems run on the P&L, not in a slide deck
“Most companies are asking the wrong question. It's not 'should we use AI?' — that ship has sailed. The question is whether you build the operational foundation to compound those gains, or keep buying tools and hoping for the best. The companies that win aren't the most technically sophisticated. They're the ones that connect AI to how work actually happens inside their business.”
- Decade as Director at a Salesforce Premier Partner — shipped the enterprise systems that strategy consultants designed but rarely stuck around to build
- Ran onshore and offshore delivery teams across professional services, financial services, and telecom
- Former operations at Citigroup — learned firsthand what happens when systems drift from operational reality
“The graveyard of enterprise technology is full of systems that were perfectly designed and never actually used. The difference between a system that transforms a business and one that gets abandoned isn't the software — it's whether someone stayed accountable after go-live. Most firms leave the moment the SOW closes. We don't.”
The people doing the work.
Every engagement is staffed with senior operators — no junior handoffs, no outsourced execution. Headshots are the whole team.
Our pay is tied to your payback.
Pay-on-proof
No build fee until the agent works on your real workflow.
2× Rent Guarantee
It saves at least twice its run fee, or we run it free until it does.
You own the IP
Leaving us means keeping a working system, not losing a subscription.
Let's find what you're renting.
Book a 20-minute call — we'll map one workflow and tell you straight whether owning it beats renting it.